Available now in four sensational collections, these intensely pigmented and perfectly presented palettes are the new generation of Beauty UK’s famous, award-winning eye palettes.

With our 10 color Eyeshadow Palette, you can have a Vivid, High Definition eye look everyday. This compact is small enough to take with you but big enough to hold 10 high payoff...

Are you an eyeshadow fanatic? We are! Meet our new Fanatic Eyeshadow collection. 4 unique palettes with 12 richly-pigmented shades in an array of matte and satin finishes....

High intensity pigment delivers rich color pay-off in four fabulous shades. Create precise thin lines and dramatic thick lines in one even stroke. 

Eye definition becomes easier and more exciting with our new and improved pencils. With the most extensive color selection available, your customers will have the variety they...

The set of the most beautiful colors of eyeliners with a subtle metallic touch will brighten up your eyes for every occasion.

Unleash your inner artistic diva & get ready to slay with your gallery-worthy eye look! Create thin or thick lines with just a flick of the wrist. The calligraphy tip &...

Semi-Permanent formula for extended wear. Waterproof and smudgeproof for all day wear. Line & define with long-lasting definition. Unique formula glides on smooth with...

Makeup wearers no longer have to choose between the ease of application in an eye pencil and the smooth feel of liquid eyeliner. The new Glide liner has the soft and gliding...

Have fun creating bold and vibrant color lines with the Hyper Cake Liner. This water activated formula is long-wearing and smudge resistant. For easy use, a built-in brush is...